The Dream team
Stephen Kochan - Master Trainer - Objective C Programming
Jeff LaMarche - Master Trainer- iPhone SDK


Jeff LaMarche is a programmer and author currently focused on the iPhone and Mac platforms. Jeff LaMarche is the co-author of the award winning book Beginning iPhone 3 Development, one of the best selling books on software development of recent years with two editions and over 75,000 copies in its first year alone. He is also co-author of the upcoming More iPhone 3 Development and maintains, is a contributor to the upcoming book Learn Cocoa, and was the technical reviewer for the book Learn Objective-C. Jeff also maintains a fairly widely-read blog about iPhone software development at http://iphonedevelopment.blogspot.com and has written for both MacTech magazine and for Apple's Developer Technical Services' website.
In addition to writing on software development, Jeff does contract Mac and iPhone programming, and in a past life, developed Enterprise software, first working for PeopleSoft, then later as an independent consultant. He ahs been programing in some capacity for almost thirty years in a variety of languages.

Inedible Software has produced some of the most popular apps in the app store, including Air Guitar, Shotgun Free, Shotgun Pro, POW and Song Sift. Shotgun Free was the #2 free app for over two weeks and has been on the Top 100 free list for over 6 of the last 9 months, obtaining some 5.9 million downloads to date. They also created an app on contract (currently unavailable) to promote the Magnolia Pictures film Mutant Chronicles and an app for the indoor mapping company Micello.
Their primary focus has been exploring the capabilities of the accelerometer, moving from typical shake and tilt detection to full gesture recognition (Air Guitar detects strumming and whammying, Shotgun Free / Pro detect cocking and firing and POW detects punching).
Industry players have recognized them as having unique insights on the evolution of the app marketplace, and they hope to share their experiences monetizing apps with advertisers and pay models and ensuring an app gets noticed.
James Anthony and Eddie Marks, founders Inedible Software - San Francisco
Matt Campbell has been an iPhone developer since the App Store launched in July 2008. He has master's degree in Information Systems and a bachelor's degree in Psychology. Before starting his own business around iPhone development, Matt was a mental health counselor and a statistical systems programmer.
Starting last July, Matt has been developing apps full time for the iPhone. Some of his apps include Tasting Notes, Beer Pad and Wine Pad which are targeted to the gourmet food and drink niche.
Matt has been helping others get started in iPhone development on this blog, How to Make iPhone Apps. He is also the author of the ebook, How to Make an iPhone App. Matt also writes articles about mobile app development each week on his blog Matt[j]Drake.
How to find Matt on the web:
How to Make iPhone Apps
- Tutorials, videos and tips to help you get started developing on the iPhone
http://howtomakeiphoneapps.com
Matt[j]Drake
- Articles about the mobile app business, app promotion and online marketing http://mattjdrake.com
Matt Campbell -Author “How to Make Iphone Apps” Eastern USA Instructor
Jonathon Manning and Paris Buttfield-Addison, founders Secret Labs- Australia

Apple-funded scholarships through the Apple University Consortium. A frequent speaker and trainer, Paris speaks at the foremost Apple development conference in Australia, /dev/world, on a yearly basis and
has presented training on topics ranging from REALbasic, to iPhone Development to 3D Game Development for audiences ranging from
high-school to senior citizens to corporate executives.
More recently, Paris, together with business partner Jon Manning, has been engaged to write the book "iPhone Game Development for Dummies"together with Neal Goldstein (the successful author of "iPhone
Application Development for Dummies"), to be published by Wiley in January 2010. Paris is an expert developer turned educator and producer, and is particularly fond of the Cocoa and iPhone platforms. He is also currently mid-way through obtaining a PhD in Human-Computer Interaction, with a focus on the use of iPhones.
Jon Manning has been freelancing since high school, and in 2005 came
to Objective-C development. Jon's company, Secret Lab, was one of the
first developers on the App Store, with their release of Culture, a

In addition to development work, Jon is a PhD student at the University of Tasmania, where he researches location-aware mobile social software. Jon has run several Apple development courses, and has presented at the Apple University Consortium's developer conference for two years running.
Jon specializes in mobile application development and in the design of
intuitive, enjoyable user experiences.
Charles Gamble, founder - Percula Software - London, UK

Ben Sgro, East Coast Trainer

He recently was the Teaching Assistant for both Jeff LaMarche (Apress, Beginning iPhone Development) and Steve Kochan (Addison Wesley, Programming in Objective-C 2.0) at the NY Iphone Bootcamp in August of 2009.
His background is in C & PHP programming. He has spoken at HOPE (Hackers on Planet Earth), written for PHP|Architect and TechTrax. Ben is currently a tech lead at Arc90, based in Manhattan New York